Customer Engagement 1 min watch
All content is marketing
Everything you write should be crafted with the intention of selling, educating, or increasing customer loyalty. The phrase “Content Marketing”…
The Intercom Blog
Articles and Podcasts on Customer Service, AI and Automation, Product, and more
Product & Design 3 min read
3 rules for customer feedback
Gathering useful timely feedback from customers can be a long process. Intercom makes it faster and easier than ever before…
Sales 2 min read
Understanding distribution & conversion
The world of web analytics is full of ‘golden rules’ about dated metrics like bounce rate, time on site, pages…
Customer Service 4 min read
Have You Tried Talking To Your Customers?
I remember daydreaming in the boardroom of a renowned university in Ireland while pretending to listen to a group of…
Product & Design 5 min read
Where to draw the line as a product manager
The most important thing a product manager does is decide where their product stops and someone else’s product takes over….
Product & Design 5 min read
Wireframing for Web Apps
The goal of preparing wireframes is to solve design challenges regarding layout, and priority. This is usually done in wireframes…
Customer Service 4 min read
Getting Insight Into Your Userbase
There are 3 types of data that every product manager or application owner should have easy access to: User Activity,…
Customer Service 3 min read
Get To Know Your Users
It’s crucial for start-ups to know who uses their application and how. One of our goals with Intercom has been…
Customer Engagement 5 min read
Automated emails & customer respect
Today we launched automated emails in Intercom. A feature that evokes the old Spider-Man quote: “With great power comes great…